Award Winning

2014 Bulldog Reporter Media Relations
Affect for Radware: Best Response to Breaking News

PRSA-NY Big Apple
Awards 2014

Affect for IDT 911: Raising the Profile of the Authority on Security Breaches

Hermes Creative Awards 2014

Affect for Caron Treatment Centers
Story Hijacking: Leveraging Breaking Pop Culture News to Raise Awareness Around Addiction Issues (Platinum)

Affect for Panoramic Power
Panoramic Power Corporate Video (Gold)

Affect for Con Edison
Improving Community Sentiment by Changing Social Media's Tone: Con Edison's 'Plug Into Summer Fun Contest' (Honorable Mention)



Breaking Through the Noise: Using Event Insights to Generate Coverage

One of the questions we frequently get from clients is: How can we get press around industry events? The answer often depends on a variety of factors, including:...
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Media Relations: Four Steps to Turn a Reporter’s ‘No’ into a ‘Yes’

Rejection is par for the course in public relations, especially if media relations is one of your duties. Editors, reporters, producers: there will be a time when...
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From Response to Repair: Reputation Management in the Wake of a Crisis

When your company is facing a crisis, it’s critical to respond immediately. However, the long-term consequences of a crisis can be just as harmful to your brand’s...
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