Affect Strategies Newsletter #2 April 2008
Strategic Marketing | Communications | Public Relations
Welcome to the Tech Affect Newsletter
PR & Marketing for Technology
Top Tips

20 Most Useful Social Networking Sites for IT Professionals & Tech PR Practitioners
Chrystie Terry of Network World was kind enough to compile a list of the 20 Most Useful Social Networking Sites for the IT Professional. Most of them are equally useful for the technology PR professional.
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Client Snapshot

Touchpaper Taps Affect to Raise Awareness in the U.S. Market
Touchpaper, a provider of Information Technology Business Management (ITBM) solutions, has chosen Affect to launch its public relations campaign as it expands its operations in the United States. Touchpaper's ITBM solutions cover all aspects of IT service management, customer service solutions and network and systems management. Affect will assist Touchpaper in refining its message for the U.S. audience, position and promote key executives as industry thought leaders and raise awareness of the company's brand and product offering.
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Events

Blogger Social
Bloggers & PR folk unite! Affect Strategies is helping organize PRSA-NY's first ever Blogger Social. This event is the perfect opportunity to rub shoulders with NY's premier bloggers, while enjoying complimentary cocktails and hors d'ourves.

Date: Wednesday, May 14th

Time: 6:30-8:30pm

Location: Art Bar
52 8th Avenue (at Horatio St.)
New York, NY

Registration: Bloggers & Members of the Media - FREE
PRSA-NY- $10
Non-Members - $20

Register here & more info

Affect is Hiring!

We are currently looking to hire seasoned PR practitioners and marketers to help drive the public relations and marketing programs for several of our clients. If you're interested or know a good candidate, email us at hr@affectstrategies.com.



About Affect Strategies
Affect Strategies is a strategic marketing, communications and public relations firm located in New York. Established in 2002, the company combines strategy, creative and intelligent program development, impeccable execution and exemplary customer service to help its clients achieve their specific business goals. Specializing in technology and communications, Affect Strategies has also applied its marketing prowess to consumer goods and professional services. As year-round public relations counsel, or a single project resource, Affect leverages its business acumen and service excellence to achieve the precise results that its clients seek.

For more information, please visit our website www.affectstrategies.com or our blog www.techaffect.com
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Matt Cutts: Gadgets, Google,and SEO
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Employee Engagement
New PR Wiki
PR Meets the WWW
PR Squared
SpinThicket
Emily Chang's eHub
O'Reilly Radar
TechCrunch
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Affect Strategies Inc. * 60 West 38th Street, New York, NY 10018 * Tel: 212.398.9680 * Fax: 212. 504.8211