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Newsletter #10 September 2009

Hoberman Associates Taps Affect Strategies to Promote the Unveiling of the Transformable Video Screen Designed for U2's 360 Tour


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Hoberman Associates, Inc., a New York-based design firm, engaged Affect Strategies to implement a public relations program for the unveiling of its most recent project. The program focused on Hoberman's work on the ground-breaking transformable video screen for the U2 360 Tour. Affect Strategies helped raise awareness for Hoberman as the premier design studio by demonstrating its ability to seamlessly fuse digital and physical technology.

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Affect Strategies Helps Future Generation of Women Writers Through Collaboration with Girls Write Now


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Affect Strategies has announced its pro bono services for Girls Write Now, New York's only nonprofit dedicated to assisting underserved or at-risk high school girls through the effective combination of mentoring and writing. Girls Write Now (GWN) provides guidance, support and opportunities for young girls, ages 13-19, enabling them to develop their creative, independent voices, explore careers in professional writing, and learn how to make healthy choices in school, career and life. Affect has collaborated with GWN to develop a strategic business plan that will guide the growth and activities of the organization for the next two years, allowing the organization to accommodate the rising demand for its services.

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Join Affect Strategies President, Sandra Fathi, for PRSA's Digital Immersion Workshop


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On October 6, Sandra Fathi is hosting a half-day workshop on all aspects of Social Media for public relations and marketing professionals. This on-site course includes hands-on learning as well as formal presentation material. The workshop is designed to provide the participants with working knowledge of the most popular social media platforms and tools as well as how to leverage these mediums for public relations and marketing purposes.

Date: October 6, 2009
Time: 1:00pm - 5:00pm
Location: 33 Maiden Lane, 11th Floor, New York, New York 10038


Register here
tech affect

Check out the Tech Affect Blog

written by team members of Affect Strategies.


BDI Social Communications
Case Studies and Roundtables

Sandra will be leading a roundtable discussion on September 16th on "How to Leverage Social Media to Achieve Tangible Business Goals."

Use the discount code "SPEAKER" to receive a $40 discount on registration.

Register here


Bad Tweet:
When Good Companies Give Bad Tweets

The Tech Affect provides quick rules about 'what not to do on Twitter' if you don't want to scare away potential customers.

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